Roles on project: Design Director

As Design Director for Spartan Race from 2019 to 2023, I oversaw design and creative across the many verticals of the Spartan Race brand: Events, Training, Merchandise, and Media. Together with the VP of Marketing and the Director of Brand Voice, I recruited and managed a 10-person creative team to service all of the brand’s vast creative needs.

We developed and executed everything from original content series for YouTube to Finisher Medals for racers. Over our three years together we racked up millions in views and millions in creative-driven race registration revenue.